Midtown South

444 Park Avenue South

Construction Wraps on 19-Story, 190-Key SLS Hotel Conversion at 444 Park Avenue South, Midtown South

Construction appears to be nearly done on the 19-story redevelopment project underway at 444 Park Avenue South, located on the corner of East 30th Street in Midtown South. The construction progress can be seen thanks to photos snapped by Tectonic. The former 13-story office building has been expanded by six stories and redeveloped into a 190-key SLS Hotel. It contains 86,973 square feet of commercial space, which means the hotel suites should average 458 square feet apiece. Hotel amenities include a restaurant on the ground floor, a fitness center, meeting rooms, and an outdoor lounge on the 14th floor. Moin Development and SBE are the developers. Nobutaka Ashihara’s Financial District-based architecture firm is behind the design. Opening is expected next spring.



38 West 33rd Street. Photo by nyc1 via the YIMBY Forums.q

41-Story, 223-Unit Mixed-Use Building Rising at 38 West 33rd Street, Midtown South

Construction is now two stories above street level on the 41-story, 223-unit mixed-use building under development at 38-46 West 33rd Street, in Midtown South. The construction progress can be seen thanks to photos posted to the YIMBY Forums by user nyc1. The new building will encompass 220,724 square feet and will top out at 465-feet-tall. There will be 5,721 square feet of ground-floor retail space, followed by residential units averaging 818.6 square feet apiece, which is indicative of rental apartments. The residential amenities are listed in YIMBY’s update in January, when foundation work was underway. The Torkian Group is the developer and Stephen B. Jacobs Group is behind the architecture. Completion is expected in 2017.


172 Madison Avenue

Construction Wrapping on 33-Story, 69-Unit Mixed-Use Tower at 172 Madison Avenue, Midtown South

The 33-story, 419-foot-tall mixed-use building under development at 172 Madison Avenue, on the northwest corner of East 33rd Street in Midtown South, has now topped out and exterior construction is wrapping up. The update comes thanks to photos posted to the YIMBY Forums by JC_Heights. The 132,425-square-foot tower will eventually host 69 condominiums, averaging 1,795 square feet apiece and coming in one- to three-bedroom configurations. There will also be a mansion on the third floor and the tower will be topped by a four full-floor penthouses and a Sky House triplex apartment. The ground floor will have 4,361 square feet of retail space. Amenities include a swimming pool with accessory saunas and lockers (there will also be two private pools), a fitness center, a yoga/ballet room, bike storage, a children’s playroom, an entertainment lounge, a dog washing station, and private residential storage units. Tessler Developments is behind the project, and Karl Fischer is responsible for the design. Occupancy is expected this fall.


Tales of the Tenderloin: Theaters, Nightlife, and the World’s Longest Painting Once Graced 1205-1227 Broadway, Site of Future Virgin Hotel

Over the past 200 years, Broadway was the center stage for many that came to make their fortunes in the big city. Foundations for the world’s second Virgin Hotel, part of billionaire Sir Richard Branson’s Virgin Group, are underway at 1205, 1225, and 1227 Broadway, between West 29th and West 30th streets. The site’s relevance in the city’s history is rooted deeper than the new skyscraper’s supports. Before it housed the three 1920s office and retail buildings that graced the site until 2015, the block was home to a prominent theater row, a theater-museum built by John Banvard, once the world’s richest and most famous artist, and a number of other ventures worthy of remembrance and commemoration, undertaken by the gritty and relentlessly driven people that give New York its signature flair and energy.

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