111 West 57th Street Reveals Two-Story Model Tower & Officially Launches Sales

Earlier this week, 111 West 57th Street finally reached official supertall status, putting it amongst the twenty tallest structures in the United States. Thirty percent of its height remains to be completed. As it reaches this engineering feat, the sales gallery has been launched, and with it the opportunity to spend millions of dollars on some of the highest homes in the city.

111 West 57th Street from Columbus Circle, image by Andrew Campbell Nelson

SHoP Architects is responsible for the design, which is most notable for the unique terracotta and bronze filigree decorating the east and west facades of the tower. Douglas Elliman Development Marketing will head the sales and marketing efforts.

Close-up photograph of terracotta on 111 West 57th Street, image by Andrew Campbell Nelson

A curtain wall façade will cover the south and north sides, which will maximize the ability to appreciate views.

Porte Cochere in 111 West 57th Street, rendering by Hayes Davidson

14 apartments will be created in the pre-war Steinway Hall. Completed in 1925 and designed by Warren & Wetmore, the historic structure is a monument to classical music and architecture that has been preserved for the next generation.

111 West 57th Street interior, rendering by Hayes Davidson

The 1,428-foot tower will create 46 condominiums, exclusively selling single floor or duplex units. Prices within the tower will start at $18 million, and rise to $57 million for the uppermost penthouse. Sizes range between 3,870 square feet to 7,128 square feet. Each residence will have 14-foot high ceilings, and interiors designed by Studio Sofield.

111 West 57th Street pool, rendering by Hayes Davidson

Within the historic Steinway Hall, the 8,800 square foot penthouse unit is expected to sell for $20.5 million.

Looking south, 111 West 57th Street, rendering by Hayes Davidson

JDS Development Group, Property Markets Group, and Spruce Capital Partners are responsible for the development.

At the sales launch, Michael Stern, CEO of JDS Development Group said of the project, “The design and development team has created a bold new landmark for the Manhattan skyline, and as 111 West 57th Street continues to rise, it surpasses our expectations.” The point he emphasized throughout the sales gallery opening, corroborated by both design teams, was that no corners were cut for improving the residents’ experience.

Duplex unit inside 111 West 57th Street, rendering by Hayes Davidson

With stiff competition within the market, this has been their strategy to stand out. As well as committing to quality, the design shows a creative engagement with the history of New York skyscrapers and the latest technological possibilities for engineering and fabrication.

Co-developer and founder of Property Markets Group Kevin Maloney said of the project, “With its unrivaled location, genuine architectural pedigree and perfect symmetry over Central Park, 111 West 57th Street is a truly once-in-a-lifetime opportunity.”

111 West 57th Street from 53 West 53rd Street, image by Andrew Campbell Nelson in June, 2018

Once complete, it will be the fourth tallest building in the country. Topping out is expected to occur in January of next year. Residences will begin closing in 2019 for the units, and the first quarter of 2020 for the tower apartments.

Scale model of 111 West 57th Street, image from the Sales Gallery

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