The first DOB filings are up for a new building at 611 Madison Avenue, which will replace the existing 7-story townhouse. The architect of record is Fogarty Finger, while the developer appears to be the Zurich Holding Company.
Perhaps the most surprising aspect of the new permits is the fact that the future 611 Madison Avenue will have fewer floors than the current building; the replacement structure will rise six stories, and 112 feet. The height increase will be notable, and signals a shift towards higher-end retail; the entirety of the development will span 27,853 feet, with offices to be located on the top two floors.
With Fogarty Finger involved as the site’s architect, the outcome is likely to be a significant improvement from the current structure, which is a bland example of a pre-war building that also involves a seemingly forgotten rooftop component.
Fogarty Finger’s plans for the recently revealed 11-51 47th Avenue in Long Island City reveal the firm’s promising take on classic design, and it would appear likely that 611 Madison will house something similarly upscale. The location is prime, especially as the property is in the shadow of 432 Park Avenue; as 57th Street continues to evolve into a super-upscale corridor, the spillover to neighboring cross-streets is inevitable.
No completion date for 611 Madison Avenue has been announced. While permits for the existing structure’s demolition remain elusive, filings for ‘facade repairs’ were approved back in 2012, possibly as a pre-cursor to the wrecking ball.
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