Renderings Revealed for J Associates’ 251 Front Street, aka 68 Gold Street, in Vinegar Hill, Brooklyn

Rendering of 251 Front Street aka 68 Gold Street - CW Realty / The J Associates251 Front Street, aka 68 Gold Street. Rendering by CW Realty / The J Associates

CW Realty recently dropped $20 million to acquire a controversial parcel in Vinegar Hill, Brooklyn, where previous owners failed to win approvals for development. Located at 251 Front Street, also referred to as 68 Gold Street, the site currently supports a large parking lot that would be redeveloped to support a five-story building with 59 rental units.

Renderings for the new property are attributed to local architect Arye Jungreis, founder of The J Associates. Compared to previous renderings from Think Architecture and Design, the newly proposed structure features a ground-up brick façade, large industrial-style windows, and metal pin signage at the ground floor.

If approved, the structure would comprise just under 40,000 square feet with each unit measuring around 678 square feet.

Rendering of 251 Front Street aka 68 Gold Street - CW Realty / The J Associates

Rendering of 251 Front Street aka 68 Gold Street. Rendering by CW Realty / The J Associates

The site was previously owned by Tocci Brothers, which originally planned to construct a nine-story, 95-unit building including 23 below market-rate units. While the project received approvals from the Department of City Planning, local officials fiercely opposed the proposal. Tocci Brothers later scaled down the project from 95 to 72 units, but were unable to win support from the officials and eventually scrapped the project.

While it’s too early to tell if local officials will better favor CW Realty’s iteration of the development, the structure illustrated in the new renderings more closely resembles existing buildings in the surrounding neighborhood.

Previous rendering of 251 Front Street aka 68 Gold Street - Think Architecture & Design

Previous rendering of 251 Front Street aka 68 Gold Street. Rendering by Think Architecture & Design

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9 Comments on "Renderings Revealed for J Associates’ 251 Front Street, aka 68 Gold Street, in Vinegar Hill, Brooklyn"

  1. Thank you: Reporting hour running on the development shows, so no weigh up to follow as the first person.

  2. Reginald Culver | April 8, 2020 at 11:25 am | Reply

    If the building is proposed to be 40,000 square feet, it is probably as-of-right and local officials will have little say over the design.

  3. Atinch Tanriover | April 8, 2020 at 11:26 am | Reply

    this looks very attractive in comparison to the previous proposal.

  4. How great a name is Vinegar Hill?

  5. Love to have information

  6. Big improvement over previous design

  7. No wonder the previous design was never approved… it was terrible! Try a little harder if you’re going to build next to a historic district… The current design is much nicer.

  8. Dont care for the unimaginative lifestyle center cornice but other than that looks quite nice.

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