Revealed: 511 West 35th Street

511 West 35th Street511 West 35th Street, image from Alloy

Alloy’s website has a new rendering of the firm’s plans for 511 West 35th Street, which will eventually house a skyscraper of approximately 500,000 square feet. The current reveal is tentative given the site may still trade hands; Related is making a concerted effort to acquire several lots along the future ‘Hudson Boulevard,’ including 511 West 35th Street.

Per Alloy, “[design] and entitlement work to date expresses the development potential and zoning freedom that the site affords,” corroborating the site’s uncertain future. If the rendered design is built, it would be a departure from the bulkier towers along the southern end of Hudson Boulevard.

Related would be the most sensible choice for the site’s developer, as the company owns an adjacent lot at 517 West 35th Street that can accommodate another large tower; combining the properties would yield air rights of approximately one million square feet, creating an opportunity for another potential supertall.

Given the zoning for 511 West 35th Street – which emphasizes commercial but also allows for a small residential component – the eventual tower will likely be mixed-use. Crain’s reports a significant interest in developing a hotel on-site, and if that does occur, it would become one of the largest on the far West Side.

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TFC Horizon