The first renderings for 959 First Avenue have been posted on-site, giving a detailed look at Toll Brothers City Living’s latest project to begin construction in Manhattan; Incorporated NY is the design architect, while Goldstein Hill & West is the architectural firm of record, per filings with the Department of Buildings.
Permits indicate the mixed-use structure will have 197,127 square feet in total, and 9,569 square feet will be dedicated to ground floor retail. The remainder of the project will be divided between 114 residences, and the 30-story building’s pinnacle will stand 333 feet above the street.
959 First Avenue’s design will benefit the neighborhood, which has long existed in architectural limbo on the periphery of Midtown. With much of the existing pre-war stock run-down, the area’s modernization and continued development is a definite boon, and the plans for Toll Brothers’ building will both respect the site’s surrounds and add to its urban dynamic.
While Goldstein Hill & West tend towards the modern end of design, the firm’s scheme for 959 First Avenue definitely has historicist elements, with casement windows featuring prominently; the concept almost looks like a residential take on the McGraw Hill Building in Midtown West, minus the green facade. 959 First Avenue’s aesthetics will add to the neighborhood, and the project will also enhance the street-wall along First Avenue, providing new retail space that will enliven the pedestrian sphere.
Per on-site signage, completion of 959 First Avenue is expected in the fall of 2016.
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