NYC’s First Whole Foods Market 365 Opening in January at 300 Ashland Place, Fort Greene, Brooklyn

Rendering of 300 Ashland Place. Credit: Ten ArquitectosRendering of 300 Ashland Place. Credit: Ten Arquitectos

The completion of Two Trees’ tower at 300 Ashland Place has opened several opportunities for new retail in the neighborhood, and within the new storefronts, New York City’s first Whole Foods Market 365 is expected to open on Wednesday, January 31st. The grocery store is an offshoot of its parent company, and will feature cheaper prices with competitive selections marketed towards budget-conscious families, students, and commuters. The location is officially Fort Greene, Brooklyn, but it sits very close to Downtown Brooklyn.

365 by Whole Foods Market - Bellevue Square Location

365 by Whole Foods Market – Bellevue Square Location

The grocery store will occupy 40,000 square feet, adjacent to the building’s Apple Store. The discount brand saves by excluding a deli or butcher section, including some non-organic options, and offering smaller bundles. The idea has been popular on the West Coast, and will likely be a success in the bustling New York City where everyone’s looking to save money on food.

365 by Whole Foods Market - Bellevue Square location 3

365 by Whole Foods Market – Bellevue Square location

A cheaper Whole Foods isn’t all that 300 Ashland Place is bringing to the community. The project creates 50,000 square feet of cultural space. This includes Bam Cinemas, 651 ARTS dance studios, and a new Brooklyn Public Library Branch, as well as 79 units of below-market housing and a 10,000 square foot public plaza.

Enrique Norten of Ten Arquitectos is responsible for the design of the project, and Two Trees Management was responsible for development.

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3 Comments on "NYC’s First Whole Foods Market 365 Opening in January at 300 Ashland Place, Fort Greene, Brooklyn"

  1. Welcome Home (David) | December 20, 2017 at 6:21 am | Reply

    Please pardon me for using your space: Your new item interesting on development with observance. (Hello YIMBY)

  2. The Whole Foods 365 brand competes directly against the Trader Joe’s business model. Funny enough, there are two Trader Joe’s within a mile of this location.

  3. Caroline, Boerum Hill | January 19, 2018 at 2:31 pm | Reply

    I agree. It’s within a mile of the Whole Foods on 3rd & 3rd and close to the other 2 Trader Joes. Fierce competition indeed!

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