450 Eleventh Avenue Prepares to Go Vertical in Hudson Yards

450 Eleventh Avenue by DSM Design GRoup

Construction is about to go vertical at 450 Eleventh Avenue, a 487-foot-tall, 531-room hotel from Starwood Hotels & Resorts Worldwide in Hudson Yards. Designed by DSM Design Group and developed by Marx Development Group, the 43-story tower is one of several new high-rise structures sprouting up around the Jacob K. Javits Center.

Recent photos show the state of progress at the site, which is located between West 36th and 37th Streets. Since YIMBY’s last update in late March, the reinforced concrete slab has been fully formed and settled, and formation of the superstructure appears to be imminent. Steel rebar can be seen protruding along the southern edge of the property and around the street-level floor plate, and will soon receive the first concrete pour for the building’s columns and walls, as well as within confines of the street-level floor plate. The construction crane should also be assembled in the coming weeks.

450 Eleventh Avenue. Photo by Michael Young

450 Eleventh Avenue. Photo by Michael Young

450 Eleventh Avenue. Photo by Michael Young

450 Eleventh Avenue. Photo by Michael Young

450 Eleventh Avenue. Photo by Michael Young

450 Eleventh Avenue will bring a unique, striking design to the Hudson Yards district. Renderings show a lively, modern massing composed of an undulating array of glass boxes. Resembling a stack of Rubik’s Cubes, the glass-clad structure subtly twists as it rises to the flat roof parapet. The design scheme also incorporates a number of irregular cuts and angles in the surfaces of its cubic components, which should create interesting reflections and lighting patterns throughout the course of the day.

YIMBY last reported that 450 Eleventh Avenue is expected to be finished in the fall of 2022.

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TFC Horizon
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25 Comments on "450 Eleventh Avenue Prepares to Go Vertical in Hudson Yards"

  1. David in Bushwick | July 5, 2020 at 9:38 am | Reply

    Possibly one of the best designs for Hudson Yards and the City.

    • We’ve heard of course of a “house of cards”..but here we have a “skyscraper of cards” 🙂

  2. This is an absurd example of Jenga architecture at its nadir.

  3. THE JELLO TOWER!! ?

    “Watch it wiggle, see it giggle”.

  4. Tired and hopelessly outdated, even before reaching floor number one?
    Don’t these disheveled ‘tumbling down’ buildings seem to wear their faddish conceit blind to the fact that kitsch is not concept.
    There is a quarter-generation of construction that needed, crucially and for commercial reasons, to stand out in a overheated market, that time is over, and the cityscape is to be left with the resulting gimmickry.
    This does not seem to be built for the ages, but rather to make an impression at a pitch; an attitude better suited to more transitory applied arts.

    • There is room for novelty and fashion in architecture. Just like Gehry’s work, it all depends on the economics of who is willing to pay for all of the design and construction premiums. Whether it is a ground breaking design or not may not be the architect’s or Owner’s objective. Besides beauty is in the eye of the beholder. Less we forget the reality there is commercialism in architecture. Who couldn’t use an occasional break from the boring efficiency of a glass box. After all, it is a hotel building.

      • Gehry is talented, I don’t see the connection.
        Ground breaking isn’t the issue here, not every project needs to break with the history of architecture, but all serious work needs to join the history of architecture, and become, in an urban setting, a member of a community. Distinction is welcome, and genius, invaluable! But, tricksterism, pranks, and insincerity are the weak fibers that unravel the urban fabric.
        ‘Beauty may be in the eye of the beholder’ is reasonable in the private realm of purchasing a hat, or tie, but in a public context, and involving professionals who are expected to practice with objective truth, much better is called for.

    • So perfectly stated!

    • Spot on commentary. I often wonder why we pollute our built environment with uninspired designs like this. Is it our fleeting attention spans and the way we experience the world – through our phones and social media? Everyone’s looking for the next dopamine rush I suppose. It’s odd we build places to live and work in that look like this, and when we’re set loose (I.e. vacation) we go someplace without glass towers or cars.

  5. Another unique addition to The NYC Skyline. Art does’nt go out of style.
    Just people..

    • this isn’t art, or artistry, or even artistic.
      a cheap trick my friend, that’s all it is.

      • The Sears (Willis) Tower building in Chicago was stacking a bunch of boring structural boxes together. The awe of it was literally its height and scale than its design. Likewise, holds true for the original World Trade Center buildings.
        You think those were anymore utilitarian or had anymore integrity than this design? I think the awe of height and scale are replaced by it’s boldness, however gimmicky one might deem it.

        • bold? are you serious?
          bold would be not needing to shout, or better: shriek, for attention.
          this is a thin and feeble design, laughable and naive, lacking in even the narrow sophistication of its moment, no less in an attempt to converse with a generation;
          the is no plausible comparison to sears, or the WTC.

      • Dinally a sensible mind. This building will be redesigned and elayed unfil 2025. What inventory need is there? Slow local wconomy. For the next 3 yrs.

        Cornhusker tim and his dads money wont fill a 350 a night room. And lofty ppl with color r not gonna be visiting soon. And thats alot of the money.

  6. Instead of something elegant, we get “Ugh.” Belongs at the “World’s Fair Grounds” in Flushing Meadows where I used to play when I was a kid.

  7. Dolores O'Donohue | July 5, 2020 at 12:58 pm | Reply

    Updated: People should be aware of the possible dangerous situations that could possibly happen while living in buildings of this the size and height and make a choice that they feel is right for them and safe for their families. I come from a family of fireman (my Father and one of my Brothers) and have had heard awful stories about this size buildings.

  8. Michael D. Skelly | July 5, 2020 at 2:58 pm | Reply

    Nearly 60 percent of all new lux condos are not sold,3000 more in Hudson Yards, and unsold no pre[ bids, nothing,and now over 7thousand in the works both in long island city and greenpoint,the market was a little soft at the end of 2019, now there is a small pool of buyers but they all want discount, some up to 30 to 40 percent,every body is taking a bath, sales, sales, sales, is the only answer…..

    • It is a buyers market. 4 month concession. 45k off. Free parking spot. Luxury ac system.

      Landlords r so fuxxed. There r not enough skinny long legged mistresses to support these fun pads being built.

  9. Randall Cummings | July 5, 2020 at 3:36 pm | Reply

    Crazy man reminds me of a child playing with A B C blocks.

  10. Yet another glass bird-killer? Designers, you have no shame?!

  11. Xonstructs like this r so speculative. The only future for new space is affordable.

    Though affordable is relative. These plots were bought in 2010 or 1970. Hufson yards was an induatrial watehouse ghwtto and now is supposed to be mini rodeo drive.

    Remmeber that region was nothing but bums and hokkers. Now its 7 dolla lattes.

    Nyc is suxh a hustle.

    Affordable can work. But what is afdordable. 2500 for a studio or 4k for a 1 bedroom.

    This markwt cannot survive at those prices. Foreigners with a z in their name wont pay these prices.

  12. Why would anyone want to build a skyscraper that looks like it is falling down?

  13. hey Joe, its a hotel.

  14. Unless Corona is brought under control it is a risky investment..
    Let’s hope NYC didn’t give any tax breaks.

    Remember when Amazon wanted a tax break in Long Island City. Bezos is paying market rate rent now and by the way is worth $185 billion.

    No more tax breaks.

  15. Usually I don’t like these Jenga buildings but this one works for me.

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