The Margaritaville Resort at 560 Seventh Avenue in Times Square has climbed to the pinnacle. Work on the curtain wall has also moved along quickly and is nearing the upper floors of the reinforced concrete superstructure. Designed by Stonehill & Taylor Architects and developed by Sharif El-Gamal of Soho Properties along with MHP Real Estate Services, the nearly $300 million project will help fulfill the booming demand for hotel space as tourism to New York City and areas like Times Square continues to rise. The 29-story tower is located at the corner of Seventh avenue and West 40th Street and will contain 234 rooms.
MHP Real Estate Services
The upcoming 29-story Margaritaville Resort at 560 Seventh Avenue is rising above Times Square and has already reached its main setback. YIMBY last checked in on the project back in early May, when it had just begun to ascend above street level. Sharif El-Gamal of Soho Properties is developing the site along with MHP Real Estate Services, and Stonehill & Taylor Architects is the designer. There will be a three-story restaurant, an outdoor swimming pool with plentiful seating and beach-themed motifs, and a rooftop bar called the LandShark Bar & Grill. The projected price for the resort hotel is expected to be around $300 million.
The first floor slabs for a new Margaritavile Resort at 560 Seventh Avenue are beginning to rise above the crowded tourist-congested streets and sidewalks of Times Square. The 29-story building will sit at the intersection of Seventh Avenue and West 40th Street. Coming to the property will be a three-story restaurant, an outdoor swimming pool with plentiful seating and beach-themed motifs, and a rooftop bar called the LandShark Bar & Grill. Sharif El-Gamal of Soho Properties is developing the site along with MHP Real Estate Services. The cost to build is expected to be around $300 million.
Margaritaville is suddenly going to be substantially more accessible to New Yorkers. An eponymous holding company has announced they will open a branded “Margaritaville” hotel at 560 Seventh Avenue, on 7th Avenue and 40th Street, in Times Square, Manhattan. The plan is to build a 29-story hotel with retail space, a three-story restaurant, pool, and rooftop LandShark Bar. Sharif El-Gamal’s Soho Properties is responsible for the development, partnering with the non-union Chip, Andrew Weiss, and MHP Real Estate Services.
Earlier this year, YIMBY reported on applications for a 29-story commercial building at 560 Seventh Avenue, between West 40th and 41st Streets near Times Square, and over the summer, the developer finished assembling the air rights. The Real Deal has the first glimpse of the planned Dream Hotel, which will include 167 units, per the latest filings. Retail space will total 15,463 square feet in the 118,508 square-foot building. Stonehill & Taylor Architects is designing and UAP North America is crafting a metal screen attachment for part of the three-story podium. Soho Properties, MHP Real Estate Services, and Hampshire Hotels Group are developing, and completion is expected in early 2018.