701 Seventh Avenue’s 18,000-Square Foot LED Screen Goes Live, Times Square

701 Seventh Avenue701 Seventh Avenue, image by mchlanglo793

Last week, YIMBY reported that testing had begun on 701 Seventh Avenue’s enormous new billboard. Now, it has been activated in full, as photographed yesterday by mchlanglo793. The 18,000 square-foot LED screen is the largest in Times Square, and will soon be joined by a 17,000 square-foot screen immediately across the street, at 1568 Broadway, site of the former Doubletree Hotel. As for 701 Seventh Avenue, aka the Marriott Edition Times Square, the exterior is almost fully glassed, and opening is a few months out.

1568 Broadway + 701 Seventh Avenue

Future 1568 Broadway + 701 Seventh Avenue, image via EB-5

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3 Comments on "701 Seventh Avenue’s 18,000-Square Foot LED Screen Goes Live, Times Square"

  1. Welcome Home (David) | August 23, 2017 at 7:44 am | Reply

    Oh yeah!..silence and see fashionable.

  2. I AM REMINDED OF THE HAUNTING LYRICS OF “ON BROADWAY:
    AS SUNG BY THE DRIFTERS, AND WRITTEN BT GEORGE BENSON:

    They say the neon lights are bright
    On Broadway (on Broadway)
    They say there’s always magic in the air (on Broadway)
    But when you’re walkin’ down that street
    And you ain’t got enough to eat
    The glitter rubs right off and you’re nowhere

    They say the women treat you fine on Broadway
    But lookin’ at them just gives me the blues
    ’cause how ya gonna make some time
    When all you got is one thin dime
    And one thin dime won’t even shine your shoes

    They say that I won’t last too long on Broadway
    I’ll catch a grey hound bus for home they all say
    But they’re dead wrong I know they are
    ‘Cause I can play this here guitar
    And I won’t quit till I’m a star on Broadway

  3. “On Broadway” was written by Barry Mann & Cynthia Weil, not George Benson.

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