Commercial




300 West 57th Street

Ground Floor of 46-Story Hearst Tower Getting 107-Foot-Long Digital Display, 300 West 57th Street

Hearst Tower, the 46-story, 861,100-square-foot office tower located at 300 West 57th Street in Midtown, is about to get a flashy upgrade to its ground floor. Crews are now constructing what will be dubbed HearstLive, a digital, wrap-around media installation that will broadcast news and other information. It will become the building’s façade at street level, measuring 107 feet, five inches along Eighth Avenue and 57th Street. The exact content will be determined by a collection of Hearst’s brands and partners. Hearst Tower is an individual landmark, which means the Landmarks Preservation Commission would have had to approve any exterior alterations, but this latest addition appears to be located behind the existing glass. HearstLive will debut on September 27.


540 West 26th Street

Nine-Story, 142,500-Square-Foot Commercial Building Rises Above Street Level at 540 West 26th Street, West Chelsea

Construction is up to the third floor on the nine-story, 142,554-square-foot mixed-use commercial building at 540 West 26th Street, in West Chelsea. The latest photos can be seen on the YIMBY Forums. The most recent building permits indicate the project will eventually measure 142,554 square feet and rise 135 feet above street level. The developers have already pre-leased 85,421 square feet across portions of the ground through fifth floors to Avenues: The World School, a private school. The sixth through ninth floors will contain office space and the ground floor will feature an art gallery space. The real estate fund Savanna and the Silvermintz family are developing the building, while Morris Adjmi Architects is designing it. Completion is expected in 2017.


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