Mixed-Use


Demolition for New Rolex Headquarters Continues at 665 Fifth Avenue in Midtown, Manhattan

Demolition is progressing on Rolex’s old 12-story International Style headquarters at 665 Fifth Avenue in Midtown to make way for a 25-story replacement. Designed by David Chipperfield Architects and developed by Rolex Realty Company, the new structure will feature a modern glass curtain wall and yield office and retail space for the iconic watchmaker. Titan Industrial SVC Corp. is the general contractor in charge of demolition at the property, which is located at the corner of Fifth Avenue and East 53rd Street.

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