Excavation Begins for Rolex US Headquarters Tower at 665 Fifth Avenue in Midtown, Manhattan
Excavation is underway for the new Rolex US headquarters, a 28-story commercial building at 665 Fifth Avenue in Midtown. Designed by David Chipperfield Architects and developed by the Rolex Realty Company, the 419-foot-tall structure will yield 199,000 square feet of office and retail space for the world-famous watchmaker. Pavarini McGovern is the general contractor for the project, which is located at the corner of Fifth Avenue and East 53rd Street.