New Renderings Revealed for THE 74 at 201 East 74th Street on Manhattan’s Upper East Side

YIMBY has an exclusive look at the latest renderings for THE 74, a 32-story residential tower at 201 East 74th Street on Manhattan’s Upper East Side. Designed by Pelli Clarke & Partners with SLCE Architects as the architect of record and developed by Elad Group, which purchased the property for $61 million in April 2022, the 420-foot-tall structure will yield 42 condominium units and a collection of amenities. Rafael de Cardenas is the interior designer for the amenity spaces and the homes, which are being marketed by Corcoran Sunshine Marketing Group and will include half-floor two- and three-bedroom units, full-floor four- and five-bedroom homes, a single free-standing townhome, and a duplex penthouse. Press Builders is the general contractor for the project, which is alternately addressed as 1299 Third Avenue and located on an interior lot facing Third Avenue with two small extensions to East 74th and East 75th Streets.

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Commercial Conversion Underway at 240 Broadway in South Williamsburg, Brooklyn

Construction is progressing on 240 Broadway, a five-story commercial conversion project in South Williamsburg, Brooklyn. Designed by Mancini Duffy and developed by ZB Capital Group, which acquired the property for $20.1 million, the project involves the renovation of the 36,254-square-foot 19th century cast iron building’s façade and conversion of its 24 loft units into three stories of coworking space and a two-story restaurant and rooftop bar operated by Freehold Brooklyn. Spring Rock, LLC is the general contractor for the property, which is located on an interior lot between Roebling and Havemeyer Streets, directly across from the elevated Marcy Avenue subway station servicing the J, M, and Z trains.

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Render of Willets Point site layout, via willetspointqueens.com

Willets Point Development Enters Next Phase with Emphasis on Affordable Housing

New York City Economic Development Corporation has begun the Uniform Land Use Review Procedure for Phase 2 of the Willets Point development in Queens, a key project initiated by Mayor Eric Adams. This phase includes plans for 1,400 units of affordable housing, a new public school, 40,000 square feet of public open space, a privately financed soccer stadium, and a hotel.

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Rendering of Noble LIC at 27-09 40th Avenue

Noble LIC’s Exterior Takes Shape at 27-09 40th Avenue in Long Island City, Queens

Exterior work is taking shape on Noble LIC, a six-story mixed-use building at 27-09 40th Avenue in Long Island City, Queens. Designed by HCN Design & Consulting and developed by Gus Vorillas and Abdel Aziz Raouf under the 40th Ave. Dutch Kills Realty LLC, the 60-foot-tall structure will span 88,263 square feet and yield 46 condominium units in studio to two-bedroom layouts, as well as 17,918 square feet of manufacturing space. 40th Ave. NY Preferred Development Group is the general contractor and the Patrick Smith Team of The Corcoran Group is handling leasing and marketing for the property, which is located at the corner of 40th Avenue and 28th Street.

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